Sync Lazada and Shopify inventory
Lazada brings reach across six countries and Shopify is the storefront you own outright. Keeping them on one number means you can run both hard without either overselling the other.
Why this pairing goes wrong
Sellers usually list differently on the two: bundles and multipacks on Lazada to hit its price points, singles on their own store. That is precisely the case a naive one-SKU-to-one-SKU sync tool cannot handle.
What trips people up
- Bundles on one side, singles on the other
- A sync rule links the Lazada multipack to the single-unit SKU with a multiplier, so selling one 3-pack removes three units from Shopify. Rules cascade, so any other bundle built from that single is brought back in line too.
- Shopify inventory tracking and location
- Turn tracking on for every product you want synced, and choose the one Shopify location EMMA should use.
- Your own store keeps up with a Lazada campaign
- A Lazada campaign can clear a shelf in an afternoon. Your Shopify storefront is updated within seconds, so it stops offering units that have already gone.
- Campaign commitments
- Stock committed to a Lazada campaign is held there for the run of the campaign. EMMA shows you exactly which SKUs are affected so you can plan around it.
Read more
Lazada integration in detail · Shopify integration in detail · Multichannel inventory management in Singapore