Shopee inventory sync for Singapore sellers
Shopee is usually the channel that causes the oversell, because it is usually the channel with the campaign traffic. EMMA connects to your Shopee Seller Centre account and keeps its stock figure in step with every other channel you sell on.
What syncs
- Orders in
- Shopee sends each order to EMMA as it happens. Your other channels are updated within seconds.
- Stock out
- Whenever the figure changes anywhere, on any channel or by hand, EMMA writes the new quantity back to Shopee.
- Matched on
- SKU. Product titles and prices differ between channels, so they cannot be used.
- Bundles
- Sync rules let a bundle on one channel draw down its component SKUs everywhere else.
Connecting it
- From Sales Channels in EMMA, choose Shopee and click Integrate.
- You are sent to Shopee Seller Centre to log in and authorise EMMA. Nothing is installed and no API keys are copied by hand.
- EMMA imports your product list and checks every SKU, flagging duplicates, blanks and invalid characters before anything syncs.
- Fix any flagged SKUs, refresh the product list, and Shopee starts syncing.
What you need
- Every Shopee listing and variation needs a unique, non-empty SKU. EMMA checks this during setup and shows you exactly what to fix.
- Stock you commit to a Shopee campaign is held by Shopee for the run of the campaign. EMMA shows you which SKUs are affected so you can plan around it.
- Change stock in EMMA rather than in Seller Centre, so every channel gets the new figure at the same time.
Shopee questions
How quickly does Shopee stock reach my other channels?
Shopee notifies EMMA the moment an order is placed, and again at every status change. Your other channels are updated within seconds, not on an hourly schedule.
Can I connect two Shopee shops?
Yes. EMMA treats each shop as its own sales channel, so two Shopee storefronts draw down the same underlying stock rather than each thinking it owns the full quantity.
What happens during 11.11 or 12.12?
Nothing different, which is the point. A campaign day moves through EMMA the same way a quiet Tuesday does: every order updates your other channels within seconds, however many arrive at once.